~The Primal Lure~
Directed by: William S. Hart

Written by:
J.G. Hawks
Vingie E. Roe (story)

William S. Hart ... Angus McConnell
Margery Wilson ... Lois Le Moyne
Robert McKim ... Richard Sylvester
Jerome Storm ... Pierre Vernaisse
Joe Goodboy ... Indian chief
~Remaining Credits~

Production Companies:
New York Motion Picture
Triangle Film Corporation

Distribution Company: Triangle Distributing

Produced by: Thomas H. Ince
Cinematography by: Joseph H. August

Length: 5 Reels
Runtime: 50 Minutes
Released: May 21, 1916
~Plot Synopsis~
This William S. Hart adventure opus is currently unavailable for reappraisal, though all evidence
indicates that it is no great loss. Hart, who also directed, plays Angus McConnell, the disgraced and
discharged manager of a Canadian trading post. He is reinstated when his replacement Richard
Sylvester (Robert McKim), a blustering braggart, turns yellow during an Indian attack. The heroine
who is rescued by Angus in the final scene was played by Margery Wilson, best remembered as
"Brown Eyes" in the French Episode of D.W. Griffith's Intolerance. Set during the glory years of the
Hudson Bay Company, Primal Lure was not technically a western, but Bill Hart was still Bill Hart,
whether wearing six-guns or not.

Plot Synopsis by Hal Erickson, AllMovie.com